Beauty Products
See the Winners of the 2020?Allure?Best of Beauty Awards
Yes, this year has had its lows. But now it’s time to focus on some incredible highs. These are the 353 mascaras, serums, tools, and more that rose above the rest, after many (so many) months of Allure editor testing.
By Allure Staff
Best of Beauty Awards 2020: Hair
Every shampoo, conditioner, and curl definer we're awarding a Best of Beauty seal this year.
By Allure Editors
Best of Beauty Awards 2020: Lips
We mouthed off for months to find these flawless finishes and perfect pigments.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Nails
Eighteen excellent reasons to up your hand-talking game.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Base
All the best ways to build a solid foundation (and highlight, and contour).
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Body
We're over the moon for these formulas that coddle, smooth, and protect every last inch of our skin.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Clean
Natural and organic hair, skin, and makeup wonders as loved for what's in them as for what's not.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Eyes
These are officially the most visionary shadows, liners, mascaras, and brow products.
By Allure Editors
Best of Beauty Awards 2020: Skin
Brighter, smoother, and more radiant: Meet the bottled superstars that will get your complexion there.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Best Steals
What costs less than $10 and will revolutionize your beauty routine? These guys.
By Allure Editors
Photography by Camila Falquez
Best of Beauty Awards 2020: Tools
An artist is only as good as their tools. Have at it, Frida Kahlo.
By Allure Editors
Photography by Bobby Doherty
Best of Beauty Awards 2020: Top Splurges
These high-end Best of Beauty winners are simply the treasures we've found joy in over and over, long after testing has finished.
By Allure Editors
Photography by Martin Vallin
Best of Beauty Awards 2020: Scent?
Take a deep breath: We're about to share the most sublime fragrances ever to waft into our lives.
By Allure Editors
Photography by Camila Falquez
The Most Innovative Beauty Products of 2020
We questioned. We tried. We tried again. And we were completely blown away.
By Jessica Chia
Photography by Bobby Doherty
The Winners of Our Best of Beauty Awards 2018
These are Allure's favorite brands and products of the year, chosen by our beauty editors.
By Katie Becker and Alexis Rhiannon
Photography by Dan Forbes
The Winners of Our Best of Beauty Awards 2017
These are Allure's favorite brands and products of the year, chosen by our beauty editors.
By Katie Becker
Photography by Dan Forbes
Don’t Have 20 Minutes to Lay Around in a Face Mask? We Put Sisley Paris Express Flower Gel’s Three Minute Claim to the Test.
You don’t have to rinse it off — just smooth it on and get on with your day
By Elizabeth Siegel
Allure’s Best of Beauty Virtual Celebration Was Exactly What We Needed Right Now
Actress Taraji P. Henson, hairstylist Lacy Redway, makeup artist Hung Vanngo, and more shared product recommendations, tips, and laughs with beauty lovers around the globe.
By Elizabeth Siegel
YSL Tatouage Couture Velvet Cream Liquid Lipstick
The color payoff is chef’s kiss.
By Sarah Han
SkinCeuticals C E Ferulic Is the Best Product I've Tried for Fading Acne Discoloration
It's worth the $166 price tag.
By Sarah Han
The Drugstore Dry Shampoo That Gave My ‘Fro a Boost of Volume
Just a little of this 2019 Best of Beauty winner did the trick.
By Jihan Forbes
This Exfoliating Scalp Scrub Is a Game-Changer for Sensitive Scalps
It buffs away dead skin and build-up AND soothes at the same time.
By Kaleigh Fasanella
Farmacy Freshen Up All-Natural Deodorant Stick
An all-natural deodorant that fights sweat without irritation.
By Nicola Dall'Asen
Every Step of Allure's Best of Beauty Testing Process Explained
In case you’ve ever seen that little red seal and thought, What does this mean, anyway? To us, it means eight months, thousands of products, several dozen testers, a whole lot of wet wipes, and an immense sense of pride (and relief) come September.
By Allure Staff
These Are Allure Editors' Favorite New Beauty Products
See what our editors can't get enough of this week.
By Allure Editors
These Are Allure Editors' Favorite New Beauty Products for March 2021
See what our editors couldn't get enough of this month.
By Allure Editors
These Are Allure Editors' Favorite New Beauty Products for February 2021
See what our editors can't get enough of this month.
By Allure Editors
Olaplex's No. 7 Bonding Oil Makes My Dry, Brittle Hair Look and Feel So Much Healthier?
It makes a world of difference.?
By Kaleigh Fasanella
These Are Allure Editors' Favorite New Beauty Products for January 2021
See what our editors couldn't get enough of this month.
By Allure Editors
These Are Allure Editors' Favorite New Beauty Products
See what our editors couldn't get enough of this month.
By Allure Editors
The Em Cosmetics Daydream Cushion Was My Favorite Foundation Launch of 2020
This weightless base feels like nothing on the skin — and it contains SPF 50.?
By Kaleigh Fasanella
These Are Allure Editors' Favorite New Beauty Products for November 2020
See what our editors can't get enough of this month.
By Allure Editors
Vote for Your Favorite Beauty Products in Our 2021 Readers' Choice Awards
Calling all opinionated beauty fans: Take our survey and pick the winners that deserve an award!
By Allure Editors
7 Splurge-Worthy Beauty Products That Won an Allure 2020 Readers' Choice Award
Sometimes you just have to treat yourself.
By Marci Robin
The Best Drugstore Beauty Products That Won 2020 Readers' Choice Awards
You love an affordable beauty buy.
By Marci Robin
14 Makeup Product Winners from the 2020 Readers' Choice Awards
The lipsticks, shadows, and liners Allure readers can't get enough of.
By Allure Staff
9 Hair-Care Product Winners From the 2020 Readers' Choice Awards
Find your new favorite volumizing spray, curl definer, and at-home hair color right here.
By Allure Staff
16 Natural Beauty Product Winners From Our 2020 Readers' Choice Awards
The green-beauty lovers have spoken.
By Allure Staff
The Most Innovative New Beauty Products, According to Allure Readers
The game-changers you voted for were more than innovations — they were revolutions.
By Allure Staff
8 Bath and Body-Care Winners From the 2020 Readers' Choice Awards
Sunscreen, teeth whiteners, fragrances, and more.
By Allure Staff
23 Asian-Owned Beauty Brands to Shop and Support Now and Always
Impossibly shiny hair, polished manicures, and dewy makeup are only a few products away.
By Sarah Han
Our 9 Favorite Skin-Care Products From The Inkey List
After winning back-to-back Allure Best of Beauty Awards, the "$15-and-under" brand keeps impressing us every day.
By Angela Trakoshis
21 CBD Products That Will Elevate Your Beauty Routine But Won't Get You High
Cannabidiol is showing up in hundreds of skin-care, hair-care, and makeup products where it was once few and far between.
By Meirav Devash and Marci Robin
The Best Sales on Beauty Products This Week
Some weekly sales to make you feel better about your beauty budget.
By Nykia Spradley
All Dyson Hair Tools and Accessories Are on Sale Right Now
The rare sale is for Sephora Insiders.?
By Angela Trakoshis
Ulta Beauty's Spring Haul Sale Is Finally Here to Refresh Your Beauty Routine
Stock up on tried-and-true favorites, or give some new beauty products a whirl, all while saving up to 40 percent on your purchases.
By Sarah Han
The Most Exciting New Skin-Care Products Launching in April
It's officially spring, and new moisturizers, serums, and more are blooming on shelves.
By Angela Trakoshis
Desi Perkins Just Launched Her First Skin-Care Product
Here, we chatted with Perkins to get all the tea on what it's like launching a brand and having a baby during a pandemic. ?
By Angela Trakoshis
The Most Exciting New Makeup Products Launching in April
Spring forward with viral CC creams, artist-designed gel nail stickers, and bee-utiful scents.
By Sarah Han
Morphe's Lisa Frank Makeup Collection Is Being Restocked With New Products
In addition to the original launches, the colorful collaboration is welcoming lip crayons.
By Kaleigh Fasanella
Maapilim Face Moisturizer is a Tall Drink of Water for My Dry Skin
It is hydrating (with hyaluronic acid, shea butter, jojoba oil) and soothing (with colloidal oatmeal)
By Elizabeth Siegel
Hero Cosmetics Mighty Patch Duo’s Pimple Stickers Shrink My Breakouts on the Sly
They’re invisible on Zooms and don’t slip slide around
By Paige Stables
Akar Eye Serum is a Clean, Hydrating Oil That Moisturizes Without Causing Makeup Smudges
It’s packed with hydrating, soothing botanical oils
By Talia Gutierrez
Aveda's Hair Mask is the Not-Too-Heavy Hydrating Treatment My Thirsty Curls Need
With glycerin, avocado oil, and squalane, this mask hydrates and detangles ?
By Nykia Spradley
The April Allure Beauty Box Is Here
Calming moisturizer? Check. Supremely wearable eyeshadow quad? Check. Hydrating eye serum that would normally cost $85? Check, check, check.?
30 All-Time Allure Favorite Beauty Products Under $30?
We've tested millions of products over the years, but these budget-friendly picks steal our hearts time and time again.?
By KATHLEEN SUICO
Blackpink Jennie's Favorite K-Beauty Brand Just Launched on Amazon
The illustrious K-pop star has been the face of the brand since 2019, and now you can shop her favorite lip products with ease.
By Sarah Han
Interior Designer Justina Blakeney's Uncomplicated Approach to Beauty?
Inside her world, self-care is about relaxation and (stylish) comfort.?
By Paige Stables
The Most Exciting New Skin-Care Products Launching in March
Say goodbye to winter dryness and hello to soft, supple skin for spring.
By Angela Trakoshis
The Most Exciting New Makeup Releases to Come This March
Here's your guide to every enticing March makeup launch coming to market, including press-on nails that fit even better than ever.
By Sarah Han
Pixi’s Beauty LipGlow Gives Me a Lovely My-Lips-but-Better Hue
It is my favorite way to look like a professional business woman — even when I’m wearing it with a concert tee
By Devon Abelman
Glo Skin Beauty’s Liquid Exfoliant is Helping Me Fade Dark Marks
It is formulated with five acids and niacinamide.
By Gabriela Thorne
The 21 Best Hyaluronic Acid Serums for Extra Hydration
Feeling dry? Layer one of these potent treatments under your moisturizer.
By Karina Hoshikawa and Kaleigh Fasanella
Sephora's Can't-Miss Spring Savings Event Starts Soon, and Here's What You Need to Know
Out with the old, in with new products up to 20 percent off. That's what spring cleaning is about, right?
By Sarah Han
21 Makeup Organizers to Keep Your Vanity Clutter-Free
Clear your space and give yourself easy access to your beauty products with these trays, cases, and holders.
By Maria Cassano, Kaleigh Fasanella, Sarah Han, and Nykia Spradley
21 Bath Towels That Feel as Luxurious as They Look
Transform your entire shower experience with a new set of plush towels that feel great against skin, and freshen up the look of your bathroom.
By Lauren Swanson and Nykia Spradley
Save Over $400 on Luxury Beauty Products With Violet Grey's Curated Spring Box
Hurry because once it sells out, it's gone forever.
By Sarah Han
Every Single Harry Josh Hair Tool Is on Sale This Weekend
Hurry, it won’t last long.
By Kaleigh Fasanella, Sarah Han, and Nykia Spradley
This Editor-Favorite Cleansing Device Is on Major Sale Today
The Foreo Luna Mini 2 will deeply cleanse your skin like no other facial device ever did and today it's 50 percent off.?
By Angela Trakoshis
Fenty Beauty's Friends and Family Sale Is Too Good to Pass Up
This is your chance to finally try the Best of Beauty-winning Pro Filt'r Soft Matte Foundation.
By Angela Trakoshis and Sarah Han
The Best Asian-Owned Skin-Care Brands to Shop Right Now
Look no further for healthier, plumper, and glass-like skin.
By Sarah Han
11 TikTok-Famous Beauty Products to Try
They're so good, they even caught our attention.
By Angela Trakoshis
Wild Foraged Ingredients in a Fancy Italian Serum? Yes, Please
The wildcrafted ingredients appeal to my inner Brooklynite
By Elizabeth Siegel
Yon Ka Paris's Lotion Gives My Dry Skin Life Again
This Facial Mist Is Like a Tall Glass of Water for My Skin
By Angela Trakoshis
Herbivore Botanicals Face Oils Are the Cherries on Top of My Skin-Care Routine
I can't believe there was a time when I thought face oil was — gulp — unnecessary.
By Dianna Mazzone
Glow Recipe's Watermelon Glow Pink Juice Moisturizer Is My Secret to Pump, Dewy Skin?
It doubles as a face mask, keeping my skin refreshed and radiant, regardless of the weather.
By Talia Gutierrez
Youth To The People’s Yerba Mate Resurfacing Energy Facial Mask Cleared Stubborn Dark Spots
Ever since I started incorporating this exfoliating treatment into my skin-care routine, my hyperpigmentation has reduced dramatically, leaving a brighter, even-toned complexion.
By Talia Gutierrez
The Allure Beauty Box’s Luxury At- Home Edition Is Here
Discover the luxe products waiting for you in this limited-edition box.
By Dianna Mazzone
Blinc's New Mascara Achieves the Impossible
Mascaras with "tubing" technology are known for being budge-proof — but not so much for delivering length and volume. Blinc's latest launch is changing all that.
By Dianna Mazzone
The 23 Best Korean Beauty Products to Buy on Amazon
These skin-care products are a one-way ticket to dewy, glass-like skin.
By Sarah Han