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Patrick Ta

30 on 30

Patrick Ta No Longer Cares If He's Relevant?

The famed makeup artist and beloved brand founder just turned 30. Here's what he's learned so far, in his own words.

You Need This

Patrick Ta Is Coming Out With His First-Ever Contouring Collection

It's a compact duo with the ability to elevate your makeup look from day to night. And we tried it first.

A Tale of Two Patricks

The Patrick Ta and Patrick Starrr Connection

The Los Angeles-based makeup artists/beauty brand owners share how they get along in a competitive industry. ?

SHOP WITH US

14 Things Allure Editors Are Spending Our Money on For Cyber Monday

We're stocking up on skin care, comfy clothing, and Insta-worthy cooking pans for the long winter ahead.

Summer Love

This Bronzer Keeps Selling Out, and I Completely Understand Why

Tower 28's Bronzino brings a beachy glow to my Brooklyn apartment.?

Luminous Launch

Patrick Ta Just Dropped His Highly Anticipated Makeup Brand

Everything is so dewy.

APA ICONS

19 Beloved Brands Founded by Asian and Pacific Islander Beauty Pros

Michelle Phan, Patrick Ta, Vicky Tsai, and more talk about how their upbringings influenced their successful beauty brands.

BOLD BROWS

Makeup Artist Patrick Ta Takes Brow Soaping to the Next Level

It's even won Madelaine Petsch's seal of approval....?

Set the Tone

Celebrities Have Secretly Been Wearing These New Lip Products for Years

Patrick Ta's lip liner and liquid lipstick just dropped today, but Gigi Hadid has already tried them out.

The Allure Podcast

The Allure Podcast: Patrick Ta Shares His Beauty Secrets and How He Built His Own Brand

EIC Michelle Lee sat down with professional makeup artist Patrick Ta, the man behind some of Shay Mitchell and Gigi Hadid’s most IG-worthy looks, to chat about his new makeup collection, Patrick Ta Beauty, getting the perfect glow, and how to build something original from scratch in the beauty industry.

Listen In

Listen to The Allure Podcast, Our Free Podcast All About Beauty

Join editor in chief Michelle Lee as she brings conversations to life with influential voices in modeling, fashion, entertainment, body positivity, and beyond to chat about all things beauty.

Red Lines

Makeup Fans in Tokyo Are Obsessed With This Red Eyeliner — and Now, So Am I

Here's why red liner is about to become the next big J-beauty makeup trend.

Got Ta Have It

Patrick Ta Explains the Difference Between Blush Techniques in the U.S. and Japan

See which country prefers cute over sexy.

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